Our Vision
Aligned with Saudi Vision 2030
JUNO is committed to contributing to Saudi Arabia’s Vision 2030 by fostering a culture of innovation, education, and creativity. As the Kingdom moves towards a knowledge-based economy, JUNO plays a crucial role in shaping the future generation. Our toys are not just playthings; they are tools for developing critical thinking, problem-solving skills, and imagination—essential qualities for the leaders of tomorrow.









